The SEMA Show, featuring more than 1,900 exhibiting companies and nearly 65,000 buyers, runs through November 4 and covers all four Las Vegas Convention Center halls.
SEMA Show industry attendees have access to thousands of the newest automotive aftermarket products from start-ups and iconic exhibitors, debuts from automakers, hundreds of custom vehicle builds, interactive experiences and demonstrations, celebrity appearances, extensive networking opportunities, and 70-plus education sessions led by top industry experts.
Numerous automakers have returned with larger exhibitor displays that not only provide more space to enrich their activations on the Show floor, but also help enhance their exposure. This includes Stellantis expanding its footprint at the show with exhibits in two halls and a major new vehicle introduction, and a new OEM exhibitor in Volkswagen, which is showcasing vehicles and its complementary aftermarket accessories to Show attendees for the first time. Toyota has expanded its presence in Central Hall to debut several vehicles and initiatives, including the hotly anticipated GR Supra “10-Second Twin” builds.
Returning this year is the dedicated SEMA Electrified area in the North Hall, showcasing electric vehicles and products designed for modifying them or converting ICE vehicles to electric power. An expanded SEMA Overland Experience features highly modified adventure-focused builds and trends that can add new profit centers for aftermarket businesses. Products on display include rooftop tents, awnings, portable kitchen systems, and much more.
“The SEMA Show provides exhibitors a superior opportunity to connect and develop relationships with partners, buyers, distributors, and more, not just on the Show floor but also through activations, industry receptions, banquets, and awards presentations,” said Tom Gattuso, SEMA vice president of events. “Small businesses and American manufacturing are the engines that power our economy, and the industry is back at full strength. As a reflection of the industry, the SEMA Show is the perfect showcase for both entrepreneurialism and American ingenuity. Quite simply, nowhere else can you witness this collection of small businesses and automotive passion, and build connections with other business leaders.”
Other Show highlights include a new advanced driver assistance systems (ADAS) showcase, which provides attendees with experts and resources for modifying vehicles equipped with the high-tech safety features. eBay Motors is presenting its eBay Motors Experience, featuring drift ride-alongs and other demonstrations. OPTIMA Batteries is debuting its new OPTIMA Unleashed experience to host the Ultimate Street Car Invitational during Show hours. Some of the automotive industry’s premier artists are exhibiting their creations in the SEMA Show Art Walk, and for the first time ever, Chip Foose has provided the official art for the 2022 SEMA Show.
For more information about the SEMA Show, visit www.semashow.com.
Photographer: Adam Hyatt